» Press Kit

Overview is a brand monitoring tool built for Twitter, designed to find only the important tweets. It analyses every tweet it finds using custom built algorithms, and determines the sentiment, whether it's a support issue (e.g. "Hipmunk didn't save my flight searches from yesterday"), feature requests (e.g. "Hipmunk is great, but I wish they'd let me add more than 3 flights") and any user questions.

It also tracks mentions in the press and can alert you whenever investors mention your brand. It also presents clean data, by removing tweets which are likely to be spam. is designed for small and medium sized businesses who want to see what people are saying about their brand, or for larger businesses who want to track mentions of individual products.

Feel free to use these images however you see fit - or to take your own screengrabs from the site.

Recon Logo


Dashboard Overview


Positive Mentions Screen


Press Mentions Screen


Email Alert


Media Contact

If you have any questions, I'd love to hear from you: